Case Study · Corporate Gifting
Helping sales teams start more conversations.
Scorpion’s reps could close once they got someone on the phone. The hard part was getting that first conversation to happen — so RE3 built a direct-mail experience prospects would actually remember.
The problem
Getting the conversation started.
Scorpion helps local businesses grow through digital marketing, and their sales team knows how to close once they get someone on the phone. The challenge was getting prospects to engage in the first place.
Like most outbound teams, they were competing with crowded inboxes, ignored calls, and decision-makers who are pitched constantly. Scorpion had a strong offering — but none of that mattered if the conversation never started.
Because their customers carry a high lifetime value, there was room to think beyond another follow-up email or a generic swag item. The opportunity was to create outreach prospects would actually remember.
The campaign started from one belief:
Great marketing should make business owners feel less stressed, not more.
“Maximize revenue. Minimize stress.”
The approach
A more human kind of outreach.
Rather than lead with features or marketing jargon, the experience leaned into rest, relaxation, and the feeling of finally having marketing handled. RE3 collaborated with Scorpion through the whole creative process — developing the theme, writing copy, designing packaging, curating the gifts, and creating personalized inserts so each box felt intentional from the moment it arrived.
What was inside
Branded Brookstone massage gun
Cozy branded socks
Nodpod sleep mask
Anecdote candle
Branded matches
This wasn’t just about sending something nice. It was about a more human kind of outreach — the kind that changes the tone of a sales conversation before a rep even picks up the phone.
The result
Conversations that started themselves.
The response was immediate. Prospects who had been difficult to reach started answering calls, replying to outreach, and even reaching out on their own after the package arrived. Reps had recipients bringing up the gift during conversations — making follow-ups feel warmer and more natural from the very start.
Round two,
commissioned.
The campaign performed so well that Scorpion quickly moved forward with a second round of mailers.
Start a project
Want outreach people actually remember?
Tell us what you’re working on. We’ll help shape the product, handle the process, and deliver something that represents your brand the way it should.
- No commitment — just a conversation about fit.
- We’ll reply within one business day.
Prefer email? hello@re3.pro